Formidable Words And Phrases
“What you’re about to read is a tested and proven copywriting technique that can be used both in your sales letters and newsletters.
“Others have been using this system
successfully for decades, and now it’s your turn…”
And, believe it or not, it’s a foolproof copy-and-paste system.
Listen: One of the very best ways to create rabid, fanatic readers of your written material is by wielding a controversial (some might call it a downright sneaky) language pattern that your readers won’t be able to detect or resist.
It’s called the Stealth Mind Penetration Writing Strategy. And to be completely honest with you, it’s known to be a ferocious and barbaric copywriting strategy because it has earned a reputation of taking zero prisoners while offering very little in the way of mercy.
O.K., let’s suppose you have an ezine that has a high unsubscribe rate and an extremely low open rate.
Here’s what needs to be done
to remedy this lousy situation…
Simply open up your Formidable Phrases And Words eBook and begin the copy-and-paste process.
Here’s what it will do for you… Immediately your copy will come to life and spring into action.
First, your copy will establish a very personal, conversational tone and demeanor, without the amateur “hype” that’ll make you look like an untrustworthy marketing newbie.
Then, with perfect precision and timing, you’ll shock and delight your readers with carefully chosen phrases and words that carry with them their own supercharged meaning, emphasis, and dramatic flair guaranteed to provoke an emotional response.
The end result is you will have put the reader into a well planned, pre-designed state of mind or mood.
Here’s The Ultimate Copywriting Secret…
Look at it this way… have you ever been in the “mood” for pizza, or something sweet? If so, then you understand an impulse or desire can be elevated to a long-term craving or a mood that’s almost impossible to vanquish until the craving is satisfied.
When I uncovered the untapped, unknown marketing power of mood, I knew I had stumbled onto something that isn’t being taught anywhere else, at any price.
Naturally, the next step was to connect the dots between mood and copywriting. To accomplish this task, I literally spent months trying to unlock the secrets of how to put a reader into the mood to buy…
…and therein lies the road to marketing defeat.
You see, your readers are going to resist any message that tries to force a sale, it’s a built-in survival instinct. But…
Here’s where things get really fun. You can bypass this survival instinct and security system and gain immediate, direct access to your prospects’ control center.
To do this, don’t try to put your prospect in the mood to buy, instead, you must put them into the mood to read and learn.
And how exactly do you do that? Easy… by writing and teaching.
So, what’s the catch? The catch is there’s a secret recipe to creating content that’ll create the mood you’re looking for. And here it is…
It’s called the E6 Copy Equation…
From the reader’s standpoint, your content and sales letters must be:
Educational – You and your copy must demonstrate beyond any shadow of a doubt that you have the ability to deliver valuable information reliably and effectively.
Effortless – Complex thoughts must be simplified for easy delivery into the human mind. When the mind reaches critical mass, a light will turn on and your prospect will become a human sponge, willing to absorb as much education as you can possibly deliver.
Emotional – Almost everyone tries to filter any and all emotion from their copy. Instead, pour emotion into your copy.
Entertaining – The entire population suffers from ADHD, unable to focus on anything that requires a mental effort. Entertain your audience and you will hold their attention.
Enthusiastic – People seek out, and are drawn to those who demonstrate passion and motivation. Show enthusiasm and joy for your topic and you’ll establish excitement and a positive mood for your info-product.
Ethical – Your prospects want and need to know you’re going to do right by them. Trust is the critical glue or bond in the E6 Equation that holds everything together.
Using this equation, your copy will work longer and harder for you, rather than you working harder on your business because of an under-performing copy.
Of course, the worst possible thing would be for you to try and figure all this out on your own from scratch, which is why I made this swipe file of phrases and words for you.
When you begin the copy and paste process, you’ll be entering the E6 Copy Equation matrix directly into your sales letters and newsletters.
If you feel now is the time to take a quantum leap in your copywriting skills and dramatically increase your results to improve your bottom line, then this eBook is the perfect fit for you.